Just minutes after posting Funny or Die’s Presidential Reunion video I got a new tweet from Zappos about their first TV spot for their new TV campaign featuring puppets. 3 minutes after the tweet I clicked on the link and viewed the video on Youtube. The video had 317 views. I’ll be checking in same time tomorrow to see how the video did in the first 24 hours.
And as I was finishing up this post I got email from Adage. One of the feature stories was titled “Why Apple’s Oscar Ad Won’t Go Viral” given that Apple typically eschews social media and online campaigns.
Two tweets and an email in a matter of minutes – all concerning big names and their potential viral video. It will be interesting to see if all 3 of these campaigns see big numbers online.
